HINGE Summer Speaking Engagements
NAEYC 2022 Professional Learning Institute | June 12-15 | Cleveland, OH
HINGE Client Relations team Kathe Petchel and Molly Hichens are excited to attend and speak at NAEYC’s 2022 Professional Learning Institute in Cleveland, OH. This dynamic team can be found in Room 24 on Wednesday, June 15th at 9:15am discussing Five Teacher Marketing Strategies You Can’t Ignore in 2022. Their presentation will review the current hiring challenge and reveal how owners can combat this with targeted messaging and other powerful marketing tools.
You can learn more about this event at https://www.naeyc.org/events/institute/2022.
South Dakota Early Childhood Enrichment Webinar | June 16th
South Dakota early education providers are invited to join Molly Hichens on Thursday, June 16th for an information-packed webinar on staff marketing strategies. Similar to her NAEYC presentation, Molly will cover staffing challenges and ways to combat these with powerful marketing strategies and messaging tactics.
Learn more about South Dakota Early Childhood Enrichment and their offerings at https://sdece.org/.
Childcare Business Growth LIVE | July 8-9 | Orlando, FL
Kathe Petchel is thrilled to speak at this year’s Childcare Business Growth LIVE on July 9th in Orlando, FL. She will present Future Forward: Exit Strategies that Mean Business and share her insider knowledge on succession planning strategies to set yourself and your business up for success.
Childcare Business Growth is a UK-based childcare marketing agency for childcare businesses who want to learn how to market their schools themselves (or train their team to) without relying on outside agencies for support.
Kathe is excited to be in the Orlando area for this event and would love to connect with any providers in the area or conference attendees! Message her for a private 1:1 meeting if you'd like to strategize your exit goals, learn more about HINGE's services or just talk shop! Her email is kpetchel@hingeadvisors.com.
Learn more about their upcoming event, Childcare Business Growth LIVE, at https://events.childcarebusinessgrowth.com/orlando-event-main-page-2722.
BOUNCE 2022 | July 20-22 | Buffalo, NY
Kathe Petchel is excited to attend and speak at Kangarootime’s annual BOUNCE conference for childcare owners and leaders in Buffalo, New York. She will present How to Build a Recession-Proof School Budget while Increasing Your Program's Value and share HINGE’s tried-and-true strategies for financial health and wealth.
Kangarootime is a childcare software that allows for connectivity and communication between centers. The program includes in-depth reporting, automatic billing and invoicing, an all-in-one parent app, and more. Now, you can focus on growing your business knowing Kangarootime is taking care of the rest.
Kathe is thrilled to join Kangartootime and its users in Buffalo for this event. Feel free to reach out to her for a private 1:1 meeting if you'd like to strategize your exit goals, learn more about HINGE's services or just talk shop! Her email is kpetchel@hingeadvisors.com.
Learn more about Kangarootime and their upcoming conference at https://kangarootime.com/.
Colorado ECEA Webinar | July 26th
Colorado early education providers are invited to join Kathe Petchel on Tuesday, July 26th at 1:00PM MT as she presents Supporting Our Workforce: Career Ladders and Creative Engagement. Kathe will reveal strategies for encouraging employee development and growth as well as how these strategies can support retention at your schools. Win Win!
Learn more about South Dakota Early Childhood Enrichment and become a member at https://www.coloradoecea.org/.
Framework Sprints (Members Only)
Framework members can join Kathy Ligon, Kathe Petchel and Molly Hichens for 30-minute sprint webinars throughout the summer as they discuss financial, staffing and marketing content aimed to strengthen your school’s bottom line. All sprint webinars start at 1:00PM ET.
Wednesday, June 1st… Childcare Center Tour Tips. Join secret shopper Molly Hichens for an informative session on the importance of dedicated center tour stops and how to conduct a successful center tour both in-person and virtually.
Wednesday, June 8th… The Hidden Impact of Discounting. Join childcare business expert Kathy Ligon as she counsels you on the hidden impact of discounting tuition and discusses current discounting trends in the early education industry. Find out which discounts you can discontinue now for the greatest positive impact on your school.
Wednesday, June 15th… Insider Tricks from Indeed.com. Join Kathe Petchel for an information-packed session revealing insiders tips and tricks to get the most out of your Indeed recruiting efforts. Find out how to write an impactful job posting and get your open positions in front of the right candidates.
Wednesday, June 29th… Calculating Occupancy for Revenue Maximization. Join financial expert Kathy Ligon as she reveals how best to track your school's occupancy and how you can use this information to maximize revenue for your early education business.
Wednesday, July 13th… Social Media for Preschools. Join marketing maverick Molly Hichens as she reveals the 'must haves' and 'nice to haves' for Facebook, Instagram, and YouTube. Molly will review effective social media strategies for preschools and what content you should be highlighting on each platform.
Wednesday, July 27th… Crafting Conversations During the Hiring Process. Join childcare staffing expert Kathe Petchel for an eye-opening discussion on the hiring process and how to craft your questions and conversations to find the highest quality staff.
Become a Framework member today to gain access to all of this content and more at www.frameworkbyhinge.com.